
2027 beauty and wellness calendar: Celebrations, holidays, and more
Always know when to celebrate your team, owner, or clients in 2027 with this marketing calendar for salons, spas, and other beauty businesses.

Beauty & Wellness Writer
Here's the complete list of 2027's national celebration dates related to salons, spas, and other beauty businesses. Use it to build email or text Campaigns, create special offers or discounts, or start a new Flow.
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Month-long celebrations:
Mental Wellness Month
Cervical Health Awareness Month
Thyroid Awareness Month
Dates:
January 1: New Year's Day
January 3: Festival of Sleep Day
January 8: National Winter Skin Relief Day
January 8: National Bubble Bath Day
January 18: Martin Luther King Jr. Day
January 24: National Compliment Day
February
Month-long celebrations:
Black History Month
Self-Love Month
American Heart Month

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Learn moreDates:
February 2: Groundhog Day
February 4: World Cancer Day
February 5: National Wear Red Day
February 6: Lunar New Year (Year of the Goat)
February 9: Mardi Gras
February 14: Valentine’s Day
February 15: Presidents’ Day
February 17: Random Acts of Kindness Day
February 18: National Drink Wine Day
February 19: National Lash Day

March
Month-long celebrations:
Women’s History Month
National Nutrition Month
Endometriosis Awareness Month
Colorectal Cancer Awareness Month
Spring Break
Dates:
March 3: National Hair Removal Day
March 8: Internal Women’s Day
March 15: National Napping Day
March 17: St. Patrick’s Day
March 19: World Sleep Day
March 20: Internal Day of Happiness
March 20: Massage Makes Me Happy Day
March 20: National Spray Tanning Day
March 22: World Water Day
March 25: National Makeup Day

April
Month-long celebrations:
Stress Awareness Month
Prom
Coachella season
Dates:
April 1: April Fools’ Day
April 4: National Vitamin C Day
April 5: National Body Care Day
April 7: World Health Day
April 10: National Siblings Day
April 15: Tax Day
April 22: Earth Day
April 25: National Hairstylist Appreciation Day

May
Month-long celebrations:
Skin Cancer Awareness Month
Mental Health Awareness Month
Graduation season

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See ideasDates:
May 1: Therapeutic Massage Awareness Day
May 3: Met Gala
May 4: Teacher Appreciation Day
May 5: National Nail Day
May 5: Cinco de Mayo
May 9: Mother’s Day
May 12: International Nurses Day
May 9-15: National Women’s Health Week
May 27: National Sunscreen Day
May 30: National Nail Tech Day
May 31: Memorial Day

June
Month-long celebrations:
Men’s Health Month
Pride Month
Beautiful in Your Skin Month
Wedding season

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Show me the moneyDates:
June 1: National Nail Polish Day
June 5: World Environment Day
June 8: World Oceans Day
June 8: National Best Friend day
June 12: Global Wellness Day
June 14-20: Men’s Health Week
June 19: Juneteenth
June 20: Father’s Day
June 21: Summer Solstice
June 21: Internal Day of Yoga
June 23: National Hydration Day
June 26: National Beautician’s Day

July
Month-long celebrations:
UV Safety Month
Dates:
July 4: Independence Day
July 7: World Chocolate Day
July 15: National Clean Beauty Day
July 17: National Tattoo Day
July 18-24: Everybody Deserves a Massage Week
July 24: World Self-care Day
July 29: National Lipstick Day

August
Month-long celebrations:
National Wellness Month
Back-to-school season
Dates:
August 1: National Friendship Day
August 12: International Youth Day
August 12-19: National Balayage Week
August 14: National Tattoo Removal Day
August 15: National Relaxation Day
August 18: National Men’s Grooming Day
August 26: Women’s Equality Day

September
Month-long celebrations:
Skin Care Awareness Month
Self-care Awareness Month
Yoga Awareness Month
Hispanic Heritage Month
Dates:
September 6: Labor Day
September 12: National Grandparents Day
September 12-18: National Beauty and Barber Week
September 16: National Tattoo Story Day
September 21: World Gratitude Day
September 23: First day of fall

October
Month-long celebrations:
Breast Cancer Awareness Month
Domestic Violence Awareness Month
Dates:
October 1: World Smile Day
October 10: World Mental Health Day
October 11: Indigenous Peoples’ Day
October 15: National Esthetician Day
October 16: National Boss’s Day
October 24-30: National Massage Therapy Awareness Week
October 26: National Microneedling Day
October 31: Halloween

November
Month-long celebrations:
Gratitude Month
Lung Cancer Awareness Month
Diabetes Awareness Month

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Learn moreDates:
November 3: International Stress Awareness Day
November 2: Election Day
November 7: National Retinol Day
November 11: Veteran’s Day
November 13: World Kindness Day
November 18: National Botox Day
November 19: International Men’s Day
November 25: Thanksgiving
November 26: Black Friday
November 27: Small Business Saturday
November 29: Cyber Monday
November 30: Giving Tuesday

December
Month-long celebrations:
Seasonal Affective Disorder Awareness
Dates:
December 21: First day of winter
December 24: Christmas Eve
December 25: Christmas Day
December 31: New Year’s Eve

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