URL: https://www.mangomint.com/learn/create-and-send-a-text-message-campaign/

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# Create and Send a Text Message Campaign

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This article covers how to create and send **one-time text message campaigns** (marketing texts) to specific clients or your entire client list.

For **text marketing ideas and examples**, including templates you can use, [visit our blog](/blog/salon-email-marketing-ideas/).

## Link copiedBefore you beginLink copied

To send text message campaigns, you will need an approved [marketing phone number](/learn/adding-phone-numbers/#adding-a-marketing-phone-number). If you already have a marketing phone number that you use with [automated flows](/learn/help-articles/automated-flows/), this same phone number will be used for text message campaigns (you do not need to register for a marketing phone number again).

By using a marketing phone number, you will ensure that if a client unsubscribes, they will only be unsubscribed from marketing texts and not appointment-related texts such as booking confirmations and appointment reminders.

## Link copiedEnabling the Campaigns appLink copied

To create and send text message campaigns, the **Campaigns** app must be [enabled](/learn/managing-your-apps-and-integrations/). This step only needs to be completed once.

## Link copiedCreate and send a text message campaignLink copied

To create a text message campaign, you must be an Admin user, or you must have the [Can edit campaigns](/learn/staff-member-permissions/) permission enabled in **Staff Member** settings.

Open the **Campaigns** app and select **New Campaign**.

Select **Text message**.

### Link copiedSettings tabLink copied

In the **Settings** tab, update the campaign settings, including the campaign name and recipient list. The campaign name will be displayed in the **Campaigns** app and will **not** be visible to clients.

In the **Send campaign to** section, specify the recipient list. You can select from all clients, regardless of [client ownership](/learn/advanced-settings-client-ownership/) or your [permissions](/learn/staff-member-permissions/).

- **All clients:&#x20;**&#x53;elect this option to send the campaign to all clients who are [eligible and opted in](/learn/client-eligibility-for-marketing-messages/) to marketing texts.

- **Only certain clients based on filters:&#x20;**&#x53;elect this option to only send the campaign to clients who are [eligible and opted in](/learn/client-eligibility-for-marketing-messages/) to marketing texts and match [specific filters](/learn/client-filters-for-campaigns/).

Once you specify the recipient list, a preview will display that shows the list of clients who will receive the campaign. The campaign will only be sent to clients who match the criteria at the time the campaign is sent or scheduled. This means that if you schedule a campaign for a later time, the recipient list will be determined at the time you **schedule**, not the time the campaign will be **sent**.

### Link copiedContent tabLink copied

In the **Content** tab, create the text message. Learn more about [content guidelines](/learn/text-messaging-content-guidelines/) that can help prevent your texts from being blocked by phone carriers.

When creating the text message, you can add **merge tags** to personalize the message for each recipient. For example, when the text message is sent, the **First name** merge tag will be replaced with the client's first name.

- **Client Profile Link:&#x20;**&#x54;he **Client Profile Link&#x20;**&#x6D;erge tag will be replaced with the client's unique [client portal](/learn/help-articles/clients/client-portal/) link.

- **Business name:&#x20;**&#x49;f you have multiple [locations](/learn/business-setup-locations/), the **Business name&#x20;**&#x6D;erge tag does **not&#x20;**&#x69;nclude location names.

- **Phone number:&#x20;**&#x49;f you have multiple [locations](/learn/business-setup-locations/) with multiple phone numbers, the **Phone number&#x20;**&#x6D;erge tag will be replaced with the phone number for the location associated with the client's most recent activity, such as a booked appointment or completed sale.

- **Online booking link:&#x20;**&#x49;f you have multiple [locations](/learn/business-setup-locations/) enabled for online booking, the **Online booking link&#x20;**&#x6D;erge tag is **not&#x20;**&#x6C;ocation-specific.

To add a merge tag to your message, select **Insert**.

To send yourself a test to see how the message will display to clients, select **Send test**. No marketing credits are required to send tests.

You will need **marketing credits** to send text message campaigns. Learn more about [campaign message pricing](/learn/campaign-message-pricing/).

**Note:&#xA0;**

Text message campaigns will include the notice **Reply HELP for help, STOP to unsubscribe. Msg\&Data rates may apply** if the phone number has not received a text from your marketing phone number with this notice in the last 180 days. You will not be charged marketing credits for these additional characters.

After creating the campaign, you can [duplicate the campaign](/learn/duplicate-or-delete-a-campaign/) if needed. This allows you to easily send similar campaigns without having to recreate the same campaign every time.

### Link copiedReview & Send tabLink copied

In the **Review & Send** tab, you can send the campaign immediately or schedule it to be sent at a later date and time.

To send or schedule a campaign:

- You must be an Admin user, or you must have the [Can send campaigns](/learn/staff-member-permissions/) permission enabled in **Staff Member&#x20;**&#x73;ettings.

- You will need **marketing credits**. Learn more about [campaign message pricing](/learn/campaign-message-pricing/).

After the campaign is sent, you can [view the campaign's performance](/learn/view-your-campaign-performance/), such as how many texts were sent, delivered, etc.

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